Brainstorming comes first.
Once everything is out on the table, then it’s time to roll up our sleeves and dig in. Depending on how far outside the box you
may be going, any number of staff members at your vendor might be brought in, from inventory specialists to lab technicians to chemists. With this group, brainstorming comes first. Options are discussed and prototypes are created for testing. There may be a lot of back and forth among the converter, supplier and end user, with multiple iterations of a product and related feedback. Whether they are actual trial runs or just hand samples, the open dialogue that occurs enables product developers to narrow the choices and hone in on the final solution.