FLEXcon Expands Eco-Friendly Packaging Product Line


FLEXcon® optiFLEX® ecoFOCUS™ for Rigid HDPE Container Labeling Improves Recyclability 

FLEXcon Company, Inc., an innovator in adhesive coating and laminating, today announced the expansion of its FLEXcon® optiFLEX® ecoFOCUS™ line, designed with sustainability in mind, to include conformable polyethylene labeling solutions that enable recyclability of HDPE containers.

These white and clear conformable products utilize FLEXcon’s V-127RE adhesive to ensure excellent performance and maximize recyclability of HDPE containers into rHDPE. In addition, the TRACrite™ 1.2 mil polyester release liner contains up to 60% post-industrial recycled content, minimizing the carbon footprint further. Applications include food and beverage, health and beauty, and household chemical labeling.

“Using a PE film on an HDPE container means you are pairing like polymers - a benefit over using BOPP films on HDPE containers,” says Melissa David, product manager, packaging, at FLEXcon. “This better facilitates container recyclability, helping brands and CPG companies achieve their sustainability goals.”

The films offer superior conformability to BOPP products, making them suitable for rigid, semi-squeeze and full-squeeze HDPE containers without concerns about darting of labels during consumer use. They are cross-platform printable, supporting flexography, rotary letterpress, rotary screen, narrow-format UV inkjet, and HP Indigo. The V-127RE adhesive adheres well to HDPE containers, offering a minimum application temperature of 35°F/1.7°C, and is compliant with FDA 175.105 for indirect food contact. In undecorated form, both products meet or exceed the Association of Plastic Recycler’s HDPE-CG-01, Critical Guidance Protocol for HDPE colored or natural bottles with resin additives, barriers, layers, or closures. 

Wide web rolls are available from Quick-Ship inventory in 76” masters. Custom width rolls are available from FLEXcon’s FLEXchoice™ program where customers can order the sizes and quantities they need without having to purchase a full master.