Balancing needs with performance.
When considering the above challenges, some might believe that using an aggressive adhesive would solve most of the concerns. However, an overly aggressive adhesive could damage the application surface, creating aesthetic issues and the need for repair or replacement.
A low-tack adhesive can bring with it a similarly undesirable list of results. If the adhesive fails to bond to the painted surface early in the process, the graphic can fall off. Or, a graphic applied with poor wet out may adhere temporarily, only to fall off later, once the installer has left. In either case, failed adhesion to the painted surface means that the money spent on the promotional effort has been wasted, and may even require a costly second installation.