Marketers looking to produce eye-catching prime label graphics on semi-squeeze and rigid containers will be eager to see the difference that can be made by FLEXcon’s new optiFLEX® PP 260 H White TC-272 V-882 TRACrite® 120 film. This product, which can be used for secondary labeling applications, is ideal for personal care, food, health and beauty, household/chemical and pharmaceutical labels. This 2.6-mil polypropylene film offers conformability, while its opacity is ideal for achieving the no-label look on white containers. Other benefits of the film include good diecutting properties and excellent resistance to a variety of environments including moisture and humidity, making it ideal for health and beauty products that may need to withstand shower conditions. If a label graphic must retain its impact from time of purchase through use and on to the disposal of the container, this film is ideal. The topcoat of the product optimizes printability with flexographic, rotary screen, rotary letterpress inks and hot stamping. Its permanent pressure-sensitive acrylic adhesive bonds well to low- and high-surface energy plastics without lifting, tunneling or flagging. The adhesive also offers excellent tack, clarity and wet-out characteristics. It is cativated (multi-layered) with high-opacity characteristics and a smooth film surface. The product is lined with TRACrite® 120 polyester release liner for excellent press-on performance for tight-registration graphics. It is ideal for roll-form applications that require high-speed dispensing. This pressure-sensitive labeling solution heightens perceived product quality by creating a quality look that generates customer interest. The product is available for fast delivery. For more information on optiFLEX® PP 260 H White TC-272 V-882 TRACrite® 120, contact the Product Branding Business Team at (508) 885-8370.